Why Microsoft roots for its customers

Why Microsoft roots for its prospects

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On this episode of “Digital Now,” Chris Capossela, chief advertising officer at Microsoft, explains the richer relationship that has developed between the corporate and its prospects. “Once they do nicely, we do nicely,” he says, explaining Microsoft’s evolution as an “empowering agent.”

“Digital Now” is a video sequence hosted by Andrew Wilson, chief digital officer at Microsoft, who invitations buddies and trade leaders inside and out of doors of Microsoft to share how they’re tackling digital and enterprise transformation, and themes like the way forward for work, safety, synthetic intelligence, and the democratization of code and information.

Additionally on this episode, Capossela and Wilson discover why firms should embrace “ruthless prioritization,” how innovation would be the approach out of a tricky economic system, and why the impression of an organization’s hits – suppose Home windows, Workplace and Azure – far outweighs that of its misses.





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